Senegalese Entrepreneur Moustapha Ndoye Digitizes Road Transport by Connecting Shippers with Carriers

By : Melchior Koba

Date : vendredi, 30 juin 2023 04:38

He founded a company that digitizes the transportation sector and connects freight shippers and carriers. Backed by several investors, the company collaborates with major transport companies.

Moustapha Ndoye (see picture) is a Senegalese computer scientist and graduate of the Georgia Institute of Technology. With Alioune Ndoye, he co-founded Chargel, a logistics technology startup created in 2021. The company's mission is to make road transport more efficient, reliable, and transparent.

The startup helps carriers find freight at any time via its platform. This helps the users avoid empty trips while enjoying prompt payments.  In addition, it offers value-added services such as the supply of GPS trackers, assistance in purchasing fuel at discounted rates, and support for repairs in case of breakdown.

With his startup, Moustapha Ndoye, its CEO, hopes to build the largest network of road freight transport in French-speaking West Africa. This will facilitate shippers' access to thousands of trucks at the best prices. 

In April 2023, the company successfully raised $2.5 million to expand its operations in Senegal and neighboring countries such as Mali, Guinea, and Mauritania. Chargel has recently been selected for the Google for Startups Black Founders Fund and was ranked among the top 20 African startups to watch in 2023 by Jeune Afrique magazine. 

Since its launch, Chargel has entered partnerships with several global giants, including Maersk and Grimaldi. In 2022, the company recorded a gross merchandise volume of $1.2 million.

Before starting Chargel, Moustapha Ndoye was the CEO of Xtreme Design and Engineering - an iOS mobile application development company, from 2009 to 2018. In 2013, he co-founded Teranga Solutions, a company that provides an outstanding hotel experience by leveraging mobile and cloud technologies.

After serving as CEO of Teranga Solutions, he became the Chief Operating Officer of HotelOnline in 2018. In 2020, he joined Wave Mobile Money as Director of Products until the launch of Chargel the following year.

Melchior Koba

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