• TikTok to train 120 Ghanaian creators on October 12
• Sessions cover engagement, algorithms, and monetization skills
• Ghana eyes digital growth; GCB proposes creator payment system

TikTok plans to host a training session for local content creators in Ghana on October 12, an initiative designed to enhance digital skills, engagement, and monetization on the platform.

The training was disclosed by Samuel Nartey George, Minister of Communications, Digital Technologies, and Innovation, during a meeting with members of the New Media Association of Ghana, the Ghana Bloggers Association, and independent creators earlier this week.

Targeting 120 content creators, the session will be delivered by a technical team from TikTok traveling from South Africa. The training will focus on platform optimization to help participants improve their reach, engagement, and monetization strategies.

‎“This will be the first time a government in Ghana has facilitated TikTok’s direct engagement with local creators. The training will give you practical insights into how algorithms work, how to boost your engagement, and how to monetise effectively,” Minister Nartey George said.

The move is part of the government’s effort to support the nation’s burgeoning digital creative industry. The availability of relevant digital content is a key factor in mobile internet adoption; approximately 70% of Ghana's population were using the internet at the start of 2025, according to DataReportal.

In a related development in early September, Ghana Commercial Bank (GCB) proposed a mechanism to allow Ghanaian TikTok creators to receive their earnings securely and transparently. Leveraging its extensive network and connectivity with MasterCard, Visa, mobile money wallets, and bank accounts, GCB is positioning itself as the ideal payment gateway to facilitate withdrawals and manage earnings from creator gifts.

Isaac K.  Kassouwi