Akelni Takes on Food Delivery Giants with Hyperlocal Strategy

By : Adoni Conrad Quenum

Date : mercredi, 06 août 2025 06:31

As e-commerce booms in Africa, so do delivery services. In Egypt, one tech entrepreneur is tapping into this market by partnering with local businesses.

Founded in 2017 by El Sayed Kassem, Akelni is a Cairo-based startup that developed a digital solution to connect customers with local restaurants, cafes, and fast-food outlets. Its goal is to provide a fast, seamless meal ordering experience while helping partner restaurants with their digitalization.

Akelni's app, which has over 500,000 downloads on the Play Store, allows users to browse menus, place orders, customize meals, and track deliveries in real time. It offers a wide selection of dining options, from fast food to fine dining, including local brands. The service currently operates in several major Egyptian cities and plans to expand into other North African markets.

The company uses custom-developed technology with an intuitive customer interface, a dashboard for restaurant owners, and an integrated logistics solution for delivery staff. This model optimizes the restaurant value chain by reducing delivery times, improving order management, and facilitating digital payments.

With the demand for delivery services increasing, Akelni has positioned itself as a local competitor to international companies. The startup aims to strengthen its presence in the regional foodtech market by promoting a delivery model focused on proximity, efficiency, and digital inclusion.

Adoni Conrad Quenum

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