In Egypt, Fady Ibrahim Digitizes Wholesale Agricultural Inputs and Raw Materials Transactions

By : Melchior Koba

Date : lundi, 29 avril 2024 08:16

A seasoned agrotech entrepreneur with over eight years of experience, he empowers Egyptian agriculture professionals with innovative solutions.

Egyptian tech entrepreneur Fady Ibrahim (photo) is the co-founder and CEO of Cropsa. This platform, which he established in 2021 alongside Abanob Gamal, is designed to streamline the buying and selling of agricultural inputs and raw materials. By doing so, it aims to minimize production losses and bolster local farmers. Cropsa enables suppliers and traders in the agriculture industry to carry out their transactions online, enhancing the accessibility and efficiency of their operations.

Beyond its primary functions, Cropsa also features an advertising service known as Cropsa Business. This service allows users to advertise their products or services via a personalized dashboard. It provides tools for audience targeting and campaign creation, enabling users to effectively reach potential customers.

Cropsa also offers a recruitment service for agricultural enterprises, assisting them in finding talents that fit their specific requirements. Its recruitment platform allows users to evaluate and compare the most qualified candidates, thereby simplifying the hiring process.

Fady Ibrahim graduated from Ain Shams University in Egypt in 2019 with a bachelor’s degree in agriculture. He also earned a diploma in marketing from Harvard University in the same year. In 2021, he obtained a master’s degree in agricultural business and management from the Arab Academy for Science, Technology, and Maritime Transport.

Ibrahim began his professional journey in 2016 at Mazr3ty, a marketing services platform specializing in animal, poultry, and fish production, where he served as the marketing manager. He held the same role at the Central Food Safety Laboratory, a food safety lab, from 2017 to 2018. In 2018, he joined Spinneys Egypt, a supplier of food and household items, as the supervisor of research and development. From 2021 to 2022, he was the head of agriculture at Lychee, a company that delivers natural and fresh products like dairy and fruit juices to its customers.

In 2023, Forbes Middle East recognized Ibrahim named him one of the 30 most influential individuals under 30 in the “commerce and finance” category.

Melchior Koba

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