• Glamera provides end-to-end digital management for beauty establishments of all sizes.

• The platform integrates booking, payments, customer data and staff scheduling.

• Founder Mohamed Hassan Hijazi brings a background in accounting and serial entrepreneurship.

Mohamed Hassan Hijazi is a trained accountant and an Egyptian serial entrepreneur. He serves as chief executive officer of Glamera, a digital platform for beauty professionals that he co-founded in 2019 with Omar Fathy and Zafer Al-Sheri.

Glamera delivers a specialized solution that manages all activities across the beauty sector. Small businesses and large chains both use the platform. The system adapts to each establishment by offering multiple plans that combine core services with additional features.

The platform provides a seamless flow from appointment booking to payment. The system aims to give businesses the tools to respond quickly to demand, organize schedules and track services without friction.

To simplify operations for professionals and customers, Glamera integrates multiple payment options. Users can manage online payments, deposits, and the issuance of receipts and invoices. The platform also enables the creation of promotional codes and gift cards to support sales campaigns and strengthen customer loyalty.

Glamera also focuses on leveraging customer data to support long-term relationships. The system stores relevant information that allows businesses to follow up with clients, encourage repeat visits and reinforce engagement. Beyond customer management, the platform supports daily team operations through a scheduling module that manages working hours, shifts, leave and breaks.

In 2009, Mohamed Hassan Hijazi co-founded Sibar Factory for Food Packaging, a company specializing in food packaging. He also co-founded Smart Zone in 2018, a venture studio that creates, incubates and scales technology-driven companies. In 2020, he contributed to the launch of EduraApp, an education platform that connects teachers and students.

Hijazi graduated from Suez Canal University in 2007 with a bachelor’s degree in accounting and business administration. He began his professional career in 2008 as an accountant at Sawary Al-Tameer for Construction, a construction company.

This article was initially published in French by Melchior Koba

Adapted in English by Ange J.A de BERRY QUENUM