As an artist, he was usually frustrated with how hard it was to book beauty services for music videos. So, he founded TausiApp, a platform designed to provide easy, transparent access to personalized beauty services.

Kenyan tech entrepreneur and artist, Amos Kimani (photo), is the founder and CEO of TausiApp, a platform that connects individuals seeking personalized beauty services with professional beauticians. The app, launched in 2021, is named after the Swahili word for peacock, ‘Tausi’.

TausiApp uses advanced artificial intelligence algorithms to provide personalized recommendations and optimize service matching. The idea for the app was born out of Kimani’s personal experiences while filming music videos, where he found it challenging to book beauty services on set.

“TausiApp identified a gap in the market for convenient and on-demand beauty services, especially for freelance beauticians who faced challenges in reaching clients efficiently,” Kimani said in February 2024. He also highlighted the plight of salon-employed beauticians who often earn less than 30% commissions, despite being the main attraction for clients.

As of today, TausiApp has served over 20,000 customers, recruited more than 6,000 beauticians, and completed over 13,000 transactions. In early February 2024, Kimani was recognized with the global Underdog Tech Award, a prestigious accolade for technology entrepreneurs.

Kimani, a graduate of Kenyatta University with a Bachelor’s degree in Human Resource Development, also holds a bachelor’s degree in Business Administration and Operations Management from the University of Nairobi. In 2023, he was a finalist in the Start-Up World Cup.

Melchior Koba