• AskMandla digitizes contracts, payroll processing, compliance and leave management for household employers.
• The platform aims to formalize domestic employment and improve financial and professional recognition for domestic workers.
• South African entrepreneur Peter Adolphs launched the company in 2025 after building businesses in media, marketing and security technology.

South African entrepreneur Peter Adolphs serves as co-founder and chief executive officer of AskMandla, a South African platform that supports individuals who employ domestic staff, including housekeepers, gardeners, nannies and caregivers.

Founded in 2025, AskMandla manages key administrative tasks associated with domestic employment. The platform generates customized employment contracts based on each worker’s role, working hours and compensation level. Users sign the contracts digitally, and the platform stores them in a secure environment that allows both employers and employees to access them at any time.

The platform also assists employers with worker registration procedures involving relevant public agencies. The solution tracks mandatory contributions and helps employers maintain records that comply with regulatory requirements. In addition, the platform processes payroll, calculates applicable deductions and generates monthly payslips. Employers receive a single invoice covering all payment obligations, while workers receive their payslips directly through WhatsApp.

AskMandla also manages employee leave records. The platform tracks accrued leave entitlements, sick leave, family responsibility leave and unpaid absences.

The system centralizes and continuously updates these records, helping employers and employees reduce administrative errors and minimize potential disputes.

Beyond routine administration, AskMandla seeks to improve working conditions for domestic employees.

The company argues that many domestic workers lack the documentation and employment records needed to access financial services or pursue new professional opportunities. By providing employment contracts, payslips and structured employment histories, the platform helps strengthen worker visibility and professional recognition.

Peter Adolphs launched his first company in 2008. He founded Catchlight Film, a production company specializing in documentaries and advertising content.

In 2013, he co-founded Twenty-Two Media, a marketing agency.

Adolphs earned a bachelor’s degree in Business Administration and Management from IIE Varsity College in 2004. He later obtained a bachelor’s degree in Film, Business Administration and Business Management from AFDA School for the Creative Economy in 2007.

He began his professional career in 2008 as a producer at Cooked in Africa Films, a film production company. Between 2021 and 2022, he served as chief executive officer of Namola, a smart safety platform.

This article was initially published in French by Melchior Koba

Adapted in English by Ange J.A de Berry Quenum