South Africa’s Mark Bradshaw Rewards Shoppers with Cash Back

By : Melchior Koba

Date : jeudi, 02 mai 2024 14:46

A professional accountant, he decided to venture into e-commerce. With his SNAPnSAVE solution, he revolutionizes the way consumers perceive their purchases.

South African entrepreneur Mark Bradshaw (photo), founder and CEO of SNAPnSAVE, has developed a platform that offers consumers cash back on their purchases. SNAPnSAVE, launched in 2015, is a cashback app that rewards users with money back each time they shop. Bradshaw explained in 2017 that their receipt technology allows shoppers to earn cash back wherever they shop by simply taking a photo of their receipt. The technology is enabled without any point-of-sale integration, allowing the product to scale into markets without barriers.

In addition to his role at SNAPnSAVE, Bradshaw serves on the advisory board of Therefour SA & UK, a consultancy that provides small and medium-sized businesses with access to strategic and operational expertise in areas such as finance, marketing, and IT, tailored to each company’s specific needs.

Prior to founding SNAPnSAVE, Bradshaw co-founded Kaboose in 2012, a startup that provides a mobile shopping tool for consumer goods at supermarkets. The platform enables customers to save on in-store purchases through exclusive coupons, find products that best suit their needs, and locate the best prices in nearby stores.

Bradshaw is a graduate of Stellenbosch University, where he earned a bachelor’s degree in accounting and business management in 2000. He also holds a chartered accountant diploma, obtained in 2004 from the SA Institute of Chartered Accountants.

Bradshaw began his professional career in 2002 at the accounting firm BDO Spencer Steward, where he worked as an auditor. In 2005, he joined Rebserve Cleaning Services as the financial and operations director. He later served as the commercial director at skincare company Union Swiss from 2008 to 2011.

Melchior Koba

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