His aim is to break down the barriers to language learning. By using technology, he intends to make the process more interactive, engaging, and most importantly, more effective.

Algerian content creator and entrepreneur Younes Aithamou (photo) is the founder and chief executive officer of Fluently, an online language learning platform launched in 2024.

Aithamou's goal with Fluently is to revolutionize language education by making it more appealing, accessible, and aligned with contemporary digital trends. The platform utilizes technology to deliver customized learning experiences designed to meet the individual needs and goals of each user.

Fluently's lessons are immersive, integrating language acquisition with realistic scenarios. To enhance engagement, the platform incorporates interactive quizzes, games, and gamified activities. It monitors each learner's progress and provides access to a private community of instructors.

Currently, Fluently features over 1,000 quizzes and serves more than 1,000 students, facilitating the learning of more than six languages, including French, English, Spanish, and German.

Beyond Fluently, Aithamou is a brand ambassador for Samsung Electronics and the creator of "Fluently Talk," the official podcast of his educational platform. The podcast features inspiring narratives, expert insights, and practical guidance for both language learners and entrepreneurs.

Since 2022, Aithamou has also been active as a content creator on Instagram. He holds the position of content marketing director at Litmad, a company specializing in the production of foam for mattresses, pillows, and other sleep and wellness products. Additionally, Aithamou collaborates as an influencer with the creative communication agency The Crew Algeria.

Aithamou, who joined the University of Algiers in 2023, is currently pursuing studies in dentistry.

By Melchior Koba,

Editing by Sèna D. B. de Sodji